Read This Before You Choose a New Club Management Software

If you’re running a golf club in the U.S., you’ve probably noticed something frustrating—many golf management systems feel outdated. Clunky interfaces, slow booking processes, and systems that still rely on desktop installations instead of cloud-based efficiency.

The truth? The U.S. golf tech industry is falling behind.

After attending the PGA Show in Orlando, one thing became clear: when it comes to golf course management software, European and international platforms are years ahead. And that’s why clubs looking to upgrade their systems need to carefully evaluate their options before making a decision.

The Problem: Outdated Tech Is Hurting U.S. Golf Clubs

Golf is evolving faster than ever. Players expect seamless digital experiences, mobile-first booking, and automation that makes managing a course effortless.

Yet, many U.S. clubs are stuck using legacy systems that cause:

❌ Slow, inefficient booking – Frustrating for both staff and players.

❌ Poor user experience – Many systems feel 15 years old, clunky, and not intuitive.

❌ Limited integrations – Many U.S. platforms don’t connect seamlessly with modern tools.

Meanwhile, outside the U.S., golf clubs are already using modern, fully cloud-based solutions that make managing a course as easy as running a Shopify store.

The Solution: A New Wave of Golf Club Software Is Coming

The good news? Change is on the way.

We had the opportunity to sit down with Daniel Sillari, the founder of Golfmanager, at the PGA Show in Orlando, and it’s clear that some of the most exciting advancements in club management software are finally making their way to the U.S.

Golfmanager is already a dominant player in Europe, helping hundreds of clubs streamline their operations. Now, they’re bringing their fully cloud-based, all-in-one platform to the U.S.—and that’s great news for American golf courses.

Key Questions to Ask Before Choosing Golf Management Software

Choosing the right golf management software is critical for streamlining operations, enhancing customer experience, and maximizing revenue. Here are 12 essential questions to ask before making a decision:

✅ 1. How Should My New Tee Sheet Work?

• Move away from pen-and-paper scheduling.
  
• Use customer data for targeted promotions.
  
• Allow members to see available tee times and book seamlessly.
  

✅ 2. How Will My Online & Mobile Booking Engine Work?

• Free up staff time and improve efficiency.
  
• Offer mobile-friendly booking for customer convenience.
  
• Reduce no-shows with upfront payments or deposits.
  

✅ 3. How Will This Affect Customer Experience?

• Provide a frictionless booking experience.
  
• Enable an Uber-like interface for managing tee times.
  
• Eliminate phone-based booking delays.
  

✅ 4. How Will My App & Website Be Built?

• Ensure seamless tee time booking.
  
• Offer membership management & easy payments.
  
• Integrate with social media & marketing tools.
  
• Provide golfers with mobile score tracking & notifications.
  

✅ 5. How Will I Manage Memberships?

• Automate billing & renewals.
  
• Offer customized membership options (e.g., premium access, cart inclusions).
  
• Improve customer retention with a seamless experience.
  

✅ 6. How Will I Market My Golf Course?

• Email marketing – Segment golfers by play frequency & preferences.
  
• SMS marketing – Use real-time offers & reminders.
  
• Social media marketing – Promote discounts, events, and promotions.
  

✅ 7. How Will I Keep Customers Coming Back?

• Implement a loyalty program to reward repeat customers.
  
• Offer VIP memberships with exclusive benefits.
  
• Use personalized engagement to increase retention (5x cheaper than acquiring new customers).
  

✅ 8. How Will the Software Help Analyze Performance?

• Utilize data-driven insights to improve operations & marketing.
  
• Track occupancy rates, revenue trends, and customer spending habits.
  
• Access custom reports on sales, bookings, and member activity.
  

✅ 9. How Will a POS Improve My Pro Shop & Restaurant?

• Pro Shop POS: Tracks sales & inventory, offers integrated eCommerce, and provides customer spending reports.
  
• Restaurant POS: Enables self-service kiosks, streamlines orders from table to kitchen, and allows house account billing for members.
  

✅ 10. How Will I Manage Tournaments & Events?

• Automate registration for easy sign-ups.
  
• Track expected attendance & tournament performance.
  
• Integrate with lesson & event management software.
  

✅ 11. How Will I Sell My Tee Times?

• Dynamic Pricing – Adjust rates based on demand, weather, and time slots.
  
• Gift Cards & Packages – Encourage repeat visits by offering prepaid rounds.
  
• Online Marketplaces – Expand reach through third-party booking sites.
  

✅ 12. How Will I Implement & Pay for the Software?

• Flexible pricing models: Monthly fees, seasonal off-peak discounts, bartered tee times, or revenue-sharing on transactions.
  
• Onboarding & Support: 24/7 customer service, live training, and onboarding sessions.

Why U.S. Golf Clubs Need to Keep Their Eyes Open

Golf tech in the U.S. is on the verge of a major shift. As more international companies like Golfmanager enter the market, clubs will finally have access to next-generation solutions that improve efficiency, increase revenue, and enhance the golfer experience.

So if you’re considering a new club management software, don’t just look at what’s been around for years—look at what’s coming next.

Because the future of golf club management? It’s already here.

What is Growth Golf & Country Club?

For years, golf clubs have faced the same challenge: how do courses with empty tee sheets still survive?

The reality is, many didn’t. Before the pandemic, countless golf clubs shut down—not because the game was dying, but because they weren’t maximizing their potential. The opportunity was always there, but the right strategies weren’t.

That’s why Growth Golf & Country Club was created—the first Growth Agency built exclusively for golf clubs.

✅ More direct bookings – No middlemen, just maximized revenue.
✅ Smarter pricing strategies – Optimize rates for peak profitability.
✅ AI-driven automation – Less manual work, more efficiency.
✅ Proven marketing strategies – Attract more guest players effortlessly.

Today, the tools to drive growth exist—AI, digital marketing, data analytics, and automation—but leveraging them effectively has never been more complex. Only top-tier clubs have access to specialists in marketing, pricing, web, and AI, and even then, the best talent rarely wants to work at a golf club.

That’s where Growth G&CC comes in. The same advanced strategies used by the top 1% of clubs are now available to clubs of all sizes.

📌 Partner with Growth G&CC – $4,900/Month

Stop guessing and start growing. With a dedicated team of marketing, AI, data, and conversion specialists, the burden is lifted—turning golf clubs into revenue-generating machines, all for less than the cost of hiring one full-time employee.

⛳ Don’t leave money on the table—start maximizing revenue today. Get in Touch with Our Team: https://growthgcc.com/contact